Sportsbet.io takes centre stage in snooker with Matchroom Partnership

With Sportsbet.io, snooker bettors will experience extensive event exposure at each tournament. This includes exclusive content such as photos, videos, and even free tickets to WST events and signed merchandise.

Aside from being the Official Partner of the World Snooker Tour, Sportsbet.io will also be the official lead sponsor of some of the biggest snooker events for the next two years:

Bringing you closer to the snooker action

Sportsbet.io is the title partner for three of the most prestigious snooker tournaments in 2025, giving you front-row seats to the action:

Sportsbet.io Players Championship (March 17–23, 2025 | Telford)
Sportsbet.io Tour Championship (March 31–April 6, 2025 | Manchester)
Sportsbet.io Champion of Champions (November 10–16, 2025 | Bolton)

These top-tier events, showcasing the highest-ranked players from around the globe, will be broadcast on ITV and other international networks—bringing snooker’s greatest moments directly to fans worldwide.

This new partnership lets us infuse expertise in gaming, fintech, and blockchain into the sport we love.

A closer look at the partnership

Sportsbet.io and WST aim to provide unique and exciting experiences for fans and bettors worldwide. Here’s a closer look at what this groundbreaking partnership has to offer:

A unique and exciting experience

Peter Wright, Chief Commercial Officer for WST, emphasises that these tournaments feature the top players, showcasing the pinnacle of snooker talent. With passionate crowds set to fill every arena, this exciting partnership with Sportsbet.io is designed to bring a premium snooker experience to fans.

Special partnership events → WST matches will be packed with action, and as a fan, you’ll get the chance to be part of the excitement. From live matches to press conferences with the top players, there are plenty of surprises along the way. You can also get your hands on exclusive WST shirts, accessories, and signed posters.
Exclusive content collaborations → Dive deeper into the world of snooker with special content created just for you. We’re bringing behind-the-scenes looks, player interviews, and expert insights right to your screen.

Committed innovation in both sportsbook and blockchain

Shane Anderson, Director of Partnerships, Content, and Brand at Yolo Entertainment, also sees tremendous potential in aligning with high-profile events. He points out the synergy between these snooker showcases—renowned for their excellence—and Sportsbet.io’s commitment to innovation in both sportsbook and blockchain.

Dynamic crypto sports betting experience → Bet on thrilling snooker matches using crypto for a safe and smooth experience. Sportsbet.io boasts a user-friendly platform, secure payment options, and generous bonuses and promos for a worthwhile betting session.
Thrilling weekly previews of matches → Stay ahead of the game with our weekly previews. Each week, we’ll bring you exciting insights and updates on upcoming matches. Get exclusive info on player starts, expert insights, and even fun facts!

What’s next?

Get ready for a breathtaking snooker season that promises to keep you on the edge of your seat! At Sportsbet.io, we’re dedicated to dialing up your excitement with every match. As the snooker calendar unfolds, don’t miss out on our exclusive updates.

Dive into behind-the-scenes content that sheds light on the players and the tournaments, giving you insights you won’t find anywhere else. You can also expect special promotions leading up to and during the tournaments, enhancing your experience.

Joining forces for success: Sportsbet.io’s other partnerships

Sportsbet.io is making big strides in the world of sports and betting through groundbreaking partnerships with leading teams and leagues such as:

Sportsbet.io and LALIGA

LALIGA, the world’s most-followed football league, has teamed up with Sportsbet.io, creating a special partnership aimed at fans in the MENAT region. We offer the chance to enjoy the league like never before, combining world-class Spanish football with the thrill of betting through Sportsbet.io’s platform.

Sportsbet.io and Hull City

With our partnership with Hull City, one of the biggest football clubs in the world, we want to make every betting experience more fun and rewarding, opening exciting opportunities for fans and bettors alike. This partnership highlights the action-packed EFL Championship.

While it’s one tier below the English Premier League (EPL), EFL promises intense matches you wouldn’t want to miss out on. You can also look forward to exclusive content and promotions featuring Hull City, along with the chance to enjoy football betting using Sportsbet.io’s innovative features.

Sportsbet.io and FIBA WASL

Sportsbet.io and FIBA West Asia Super League (WASL) joined forces to take your basketball betting experience to a whole new level. FIBA WASL is a respected basketball league that showcases the best clubs from West Asia and the Gulf regions.

With this partnership, Sportsbet.io and FIBA WASL embark on a journey together to set new standards and provide fresh opportunities to enjoy betting on basketball that features elite teams.

Explore exciting snooker betting at Sportsbet.io

Sportsbet.io and WST make it fun and easy to place bets on exciting snooker matches. Whether you want to wager while the game is ongoing or place bets on future matches, Sportsbet.io offers a user-friendly interface where you can do all of this seamlessly.

If you’re new to snooker betting, we’ve got you covered! Our snooker betting guide outlines everything you need to know about the sport and how to wager on it, helping you make informed decisions.

Aside from exclusive bonuses and promos linked to WST, Sportsbet.io also offers innovative features that make betting seamless and more thrilling:

Betslip Sharing

Sportsbet.io’s Betslip Sharing adds a fun social aspect to your betting session. With a few clicks, you can share your betslip with friends, family, and other bettors. If someone copies your betslip and places a bet, you earn a commission. It’s a great way to connect with others while enjoying the thrill of betting.

Price Boost

Price Boost gives you better odds on selected wagers, giving you the chance to win big payouts without having to increase your stake. This feature can be used on any sport or market on the site, including snooker, and it resets every 24 hours, increasing your potential winnings every day.

Mobile app

Sportsbet.io’s mobile app is available for both Android and iOS devices, making it effortless to bet on snooker matches on the go. The app has a user-friendly interface, giving you quick access to a wide range of betting options whenever and wherever you are.

At Sportsbet.io, we're all about making your betting experience fun and exciting, and with the power of crypto, you can place your bets with a few simple clicks. Stay tuned and be sure to follow Sportsbet.io and WST’s partnership as we embark on this new chapter in the world of snooker!